BUY. MY. BOOK.

SBSL: Successful Business in Second Life, Best Practices” Third Edition.

This video tutorial teaches you the “4x1 Technique” for texturing prims in Second Life, primarily envisioned for merchant sales boxes.

What does “4x1 Texture” mean?

My book describes it all, in detail among many, many other things you should know when considering running a business on the grid. Look for my book “SBSL: Successful Business in Second Life Best Practices” Third Edition in the Kindle store and Apple iBooks store soon (expected availability: late February, 2012).

Note that the iBooks version is multi-touch. It will include this and other video tutorials, interactive images and slide-show presentation built-in, not only to reinforce what is being taught, but to prove some seriously non-intuitive points that need to be made.

This video is a freebie.

If you want the rest, head to the Kindle Store at Amazon.com or the iBooks store on your iPad and search for SBSL. Note: if you have an iPad: you *want* the iBooks version for certain.

If you want to know when it becomes available for purchase, follow this blog: http://sociallymundane.com

Second Life Creators and Customers Take Heed

It’s a new year. And every new year I rehash this theme I originally wrote on back in 2006. It’s accurate, effective and true. Apparently Linden Lab thinks so as I have discovered they link to the original in the Second Life Support wiki.

Either way, I like to review and refresh the article to bring it up to date and the theme still applies.

Second Life users: if you ever need creator support you’d do very well to read and understand. Second Life creators: you’d do very well to accomplish the same. It’s just good for business.

Oh, and this “best practices” applies in real life, too.

So, without further ado, let’s get started, shall we?

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Six years on the Second Life grid and I can count failed “customer support” from in-world creators on one hand. And in those cases, it always was a case of “AWOL” where no response to my inquiry was ever received. Of course, I’ve dealt with my share of rude, crude creators, just as a creator I’ve dealt with rude, crude customers. However, as a rule of thumb, I’ve always received excellent support from practically any creator when I needed it. I am willing to share my simple recipe for success in the scenario of needing or giving creator support. When I say creator support, I am referring to those times when there is a need to contact the creator of something purchased in-world or through the Second Life Marketplace.

These scenarios include, but obviously are not limited to:

  • Failed deliveries on purchases (rare on today’s grid, kudos Linden Lab)
  • Wrong permissions from those advertised (more frequent than appears)
  • Missing portions of a “package” (rare, but happens)
  • Something does not operate as expected (also rare, but more frequent than it should be)
  • Something becomes broken (too common - usually due to creator paranoia)
  • Something becomes lost (rarely ever Linden Lab’s fault, this is a user issue)

Read More

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It will take some power not to be sucked into ‘Second Life’

One thing about Second Life, judging from how often my friend’s play, is it’s terribly time consuming and highly addictive. My first life is already time consuming, and I’m just not sure I’m quite ready yet to commit to a second one, even one where I could theoretically be a vampire or superhero or own my own virtual condo on virtual beach and furnish it a virtual hot tub for a virtual party.

Although, if I did own a virtual condo on virtual beach, I could invite the virtual versions of my real life friends over - considering how much Second Life has become part of their real lives, that might be the only way I’m going to see them for a while.

Agreed: “Second Life” is a bad name for a virtual world as it actually suggests “your first life might suck, so come in here and create a second one” - and since we only really have time for one life, what happens to the first when you focus on the second?

To the author of the above: addiction wanes with time. The real issue is the time-consuming aspect.

However, the problem is in the last sentence quoted above.

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Google+ Terms of Service is Obscure? - Prevent Google+ BanHammer

Various tech publications have found their corporate accounts unceremoniously booted [from Google+], with Google claiming that it’s trying to keep the service for individuals at present.

While this has been met with stoic understanding by the people involved, the company’s next step in the cull might cause a bigger stir: the advertising giant is focusing on those who prefer to be known by an avatar.

Opensource Obscure, a Second Life user who prefers to be identified by his/her avatar rather than by his/her real-world identity, is one of the first to be have been selected for removal from the service. While the account is still present on Google , it is listed as ‘suspended’.

Funny in a pathetic way.

Here is what I suspect is happening: GoogleGods only want individuals, not commercial entities, in Google+. Why? Because Google’s customer is the paying advertiser, not you the individual. You the individual user are Google’s “product” - not their search system. Google’s search system is the carrot that lures you into Google’s fold.

Hence, as a paying advertiser, I do not want to pay for any advertising that goes to “commercial entities” because the likely effectiveness of those adverts is likely in the negative fifty percentile. So, um, no!

Thus, Google boots commercial entities. They want individual people who might actually click an advert or two, giving the paying advertiser the false hope of there adverts actually being more effective than they really are, which gives the GoogleGods hope of raking-in those legal-tender buckaroos.

Which brings us to “Obscure” namesakes in your Google Profile.

You might only use GMail, but Google has many, many different services, some of which you’ve at least heard of such as Reader (RSS), Blogger (soon to be rebranded as Google Blogs), Picasa (Soon to be rebranded as Google Photos…or something) and so on.

However, what you may not be aware of is that you have a “Google Account” which is an ‘umbrella’ that covers all Google Services: one log-in, full access. The part you may not know is that you have a Google Profile.

Go to https://www.google.com/accounts/ and you’ll see a big list of all the Google Services you’ve used and a “More” link to show all the other services you haven’t, yet - but can. Note in the top left of that page is your pretty mug-shot (or not). Next to that is a link to either create or edit your public Google Profile.

If you haven’t created a Public Profile, yet, you will see a link called “Edit your personal info”. Here is the part where I suspect Opensource Obscure tripped-up and “flagged” Google to suspect his Google+ account.

It’s okay to use “Opensource Obscure” in the “first name”/”last name” field. However, there also is a place on that form to put “Other names” - and this is where he can put something else that sounds more like a “real name” - you know, like “Johnny Doe Boy” or something. Hell, anything.

Doing this does not guarantee what happens to O. Obscure won’t happen to you. However, it surely helps. Because in short, I suspect the GoogleGods mistook Opensource Obscure to be a Commercial Entity and not an individual.

This would be because his name is, well Obscure.

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Phoenix Team Releases Firestorm Beta 2 - You May Begin Your Belly-Laugh Now

“In an ongoing effort to stay ahead of the planned Linden Lab shutdown of all V1 style viewers (including Phoenix) later this summer, The Phoenix Viewer Development Team this week released Firestorm Beta 2, V2.5.2.16922.

“As always, the Phoenix Team is adding new features to a V2 style viewer to make it more user friendly and configurable. Beta 2 comes with new features…”

The feature-set doesn’t really impress me a whole lot. All stuff that Viewer 2 already had over the last year or otherwise frivolous things that aren’t “buying decisions” (addition of “seconds” to your IM chat logs, anyone?)

I’ll be first to admit I have no interest whatsoever in even looking at anything from Phoenix team (to me: they are just the Emerald team by another name and I’m sorry: fool me once, shame on you, fool me twice, shame on me and fuck you).

However I do admit this part of the statement is a curiosity to me: “new features to a V2 style viewer” - does this mean all those Phoenix Worshipper Fanbois and Fangrrls are getting their own comeuppance? I mean the vitriolic, acidic, outright slanderous language they threw around when Viewer 2 first arrived make this statement the joke of the story.

What, now “Viewer 2 like” is okay because your the Viewer Gods you worship have been forced to adopt such?

OpenSim Steps on Linden Lab Toes?

According to HyperGrid Business web site, it’s time for OpenSim developers and founders and whatnot to celebrate as a foundation has been created that will allow things to move forward on “solid legal ground”.

From the article:

The major problem that has been plaguing OpenSim until now is that OpenSim is distributed under the business-friendly BSD license — the entire code base is open source, but companies that build commercial software on top of that code can keep their projects proprietary. For example, IBM sells a distribution of OpenSim that is optimized to work with their enterprise software for around $50,000.

However, Second Life’s viewer and the third party viewers are all distributed under a GPL license — that license does not allow for proprietary commercial distributions, and any software built using the viewer code automatically becomes open-source. If any GPL-licensed viewer code were to make its way into OpenSim, then the entire OpenSim code based would be contaminated and would have to be licensed as GPL — the six-month policy was in place to prevent that from happening.

I’m not an attorney by any stretch of imagination, I am curious how Linden Research, D.B.A. Linden Lab feels about all this.

Read More

(Source: hypergridbusiness.com)

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Linden Lab | CrunchBase Profile

Fun facts (and assumptions) about Second Life creator Linden Lab, including a bullet list of hires and when, investment income and such.

Here’s a sample:

See the entire thing at CrunchBase (click title link).